Case Study – World Book Day Pudsey Toppers

For many catering businesses, ensuring that the food on offer to clients remains innovative, exciting and ahead of the curve is key to keeping customers impressed. For Harrison Catering, which provides catering services at education sites around the UK, offering themed menus is a regular occurrence.

Amongst other themed and event-based days, World Book Day formed a part of their offering early in 2022, with more than 30 sites engaging with students in the form of themed foods. Each site baked their fresh cupcakes, and after frosting them with buttercream utilised logo-branded toppers to decorate them, in keeping with the book day theme.

We provided over 10,000 toppers to the sites around the UK, allowing them to celebrate World Book Day with their students and staff in a fun and memorable way. The toppers enabled the catering units to turn a simple product into an elaborate and decorative option.

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